Blog — Local Business

4th Birthday Message, Pandemic Edition

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I let the store’s 4th birthday pass this weekend without acknowledgment or celebratory sale like previous years.  It didn't feel right for a few reasons that I don't feel inclined to explain right now.

People are so kind to ask how the store is doing in all of this, and the short(er) answer is two-fold: 

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What's Next

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Business year 2 is coming to a close.   I want to reflect on a year of growth and accomplishment, but that wouldn't feel very truthful.  It was another really challenging year, with a few positive moments that seemed to show up just in the knick of time.

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Why It Matters to Shop Small

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But my goal here is to point out what is perhaps not as obvious: shopping small is for the benefit of everyone, owner and shopper alike.   Believe it or not, there aren't enough people who like me enough and/or make enough money to shop at my store solely for my sake.  Counting on those few people would be unfair, irresponsible, and unsustainable.  So, now that my selfish motives have been addressed, let's go shopping (small).

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