Blog — Business

It's Not Really for the Garment Worker

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My instagram feed is flooded with "Secondhand September" posts.  I LOVE shopping vintage and secondhand (even carved out a few hours next week specifically for it - wanna come?).  It's a great thing.  Keep that stuff out of the landfill or incinerator for as long as possible and "save" your wallet and the planet some grief at the same time.  You are winning and Mother Nature approves.  You are not wrong.  You you you.  Me me me.  However, I can't help but notice an element of this campaign some (not all) ethical/sustainable fashion "influencers" are using that simply doesn't jive.  In fact, it drives me batty (rhymes with catty). 

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Words < Money

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Thank you for your enthusiasm over sustainable fashion, but unless that enthusiasm is backed with green this movement is on a treadmill to nowheresville.

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What's Next

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Business year 2 is coming to a close.   I want to reflect on a year of growth and accomplishment, but that wouldn't feel very truthful.  It was another really challenging year, with a few positive moments that seemed to show up just in the knick of time.

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Why It Matters to Shop Small

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But my goal here is to point out what is perhaps not as obvious: shopping small is for the benefit of everyone, owner and shopper alike.   Believe it or not, there aren't enough people who like me enough and/or make enough money to shop at my store solely for my sake.  Counting on those few people would be unfair, irresponsible, and unsustainable.  So, now that my selfish motives have been addressed, let's go shopping (small).

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A Business Year in Review

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There is enough material in the first year of business to write a book.  Each month could be a chapter citing the wonderful people I connected with, the mistakes I made, the elation when things went right, the meltdowns when things went really wrong, and the evolution of the store in both space and product.  Oh, and there would a lot of pictures of my pugs.

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